While print publishing has historically been an industry where graphic designers were in demand, the trend toward digital publications is changing that. They design the layout so that the content is easy to read and eye-catching where appropriate. In the publishing industry, graphic designers create the images, like advertisements and logos, that appear in printed works like magazines, newspapers and books. Graphic designers who work in manufacturing may have job titles like “industrial graphic designer.” Publishing Other graphic designers play a role in designing a product that looks good and functions well. Some graphic designers develop the look of the product’s packaging, combining the right images, wording and layout to convert browsers into buyers.
Piecing together parts of a product might not sound like an artistic job, but the industry has its creative aspects. One of the industries that are hiring graphic designers is manufacturing. Graphic designers skillfully develop images that convey messages and ideas, and the ability to do this is valuable in a wide range of industries.
With plenty of industries that are hiring graphic designers, there are a number of career paths available to students who pursue an online bachelor’s degree in graphic design.